The following post was written by Beth Harris and Steven Zucker

For some time now, we have been publicly questioning the division that exists between two professional groups tasked with educating the public about art: those in museums (curators and educators) and those in the academy (art historians). These two communities share expertise that is sought by the museum visitor and the student, yet they rarely meet, too often do not attend the same conferences, and almost never collaborate.

Teachers in the art history classroom regularly rely on museum resources (the fabulous Vermeer videos for example, created by the National Gallery, or the Eastman House videos to name two of our favorites). Exhibition subsites are also often very useful—but they are expensive to produce. The learning materials developed by professors for their students often reside behind the locked gates of learning management systems, so they are not available to the wider public (open courseware is, of course, the lovely exception). Interestingly, it is usually only via iTunesU that we are able to aggregate content created by these two different communities.

Our overarching point is that these two communities really ought to collaborate because the benefits to those we serve could be enormous. And we have two notions about how we might do that:

Notion 1
Inspired by Koven Smith’s recent paper (given just a couple of weeks ago at Museums and the Web) on the Future of Mobile Interpretation we thought of one way to bring the museum and the academy together. Koven draws attention to the disjunction between the more open and personalized online museum experience—which often allows visitors to browse most (if not all) of the museum’s collection, and even create personal collections of their own—and the experience of the on-site mobile device which contains only limited “stops” and focuses on special exhibitions and highlights from the permanent collection. Koven’s answer to mobile interpretation: make the entire collection available on mobile devices—with the textual accompaniment one finds on the website. And we would add more to that—make it available with interpretation that is conversational, open, personal, opinionated—AND offers expertise.

In a recent blog post Nina Simon noted the disjunction between the on-site experiences and the web experiences even of the same museum, “You may be able to engage a thriving community online, but if their experience with the institution is fundamentally different from the onsite one, they will remain online-only visitors.”

As we discussed with Nancy Proctor and Deb Howes, what if artists and art historians—those with significant expertise in looking at and thinking about art—could be called on to create multimedia (and even text-based) content for the works of art in a museum’s permanent collection? Museums could provide guidelines about what they are looking for, vet the content, and publish to the website and mobile devices only that content that aligned with the institution’s needs. In this way, the museum can begin to move toward becoming a platform and not just a provider.

Notion 2
The Smarthistory Lab
Susan Chun is one of those people for whom great ideas are a dime a dozen. There was one she tossed out over drinks recently that fit perfectly with two strands of thinking we have been grappling with at Smarthistory. On the one hand, we have sought ways to create a community of Smarthistory users and to include and highlight their voices (we are creating comments capability in the newest version) but we had also begun to discuss creating a sandbox, tentatively named the Smarthistory Lab, a neutral ground beyond the cloistered walls of the academy and the fortress-like facades of our museums where experts from across our disciplines can explore collaborative projects. So into this mire, Susan mentions that she had been working on an article that focused on the museum label. We were both instantly focused. There is likely no aspect of museum convention more fraught then the tiny real estate given over to the label. Here, on a small bit of cardboard beside the original object, is a set of abbreviated choices that likely express far more about the current state of museological and art historical thinking than it reveals about the object it is appended to.

The Label Project
An original impetus for Smarthistory was to enrich the museum visitors’ experience. At the museum we too often see visitors focused on the scant data offered by the label and not the object, hungry for keys to the work of art in front of them. And too often we offer them only the merest sustenance, the basic stats of an artist’s birth and death, material, perplexing acquisition and provenance notations, and perhaps a brief formal reading or quote. How stingy this seems compared to the riches potentially available. Can the tired modernist fiction that the direct experience of the object must remain unencumbered by the frame of context really still be operative? Do we actually believe that the experience of seeing the objects that we display is so tentative, and so easily overwhelmed?

Our first project for the Smarthistory Lab will be a wiki for writing museum labels, framed by the aforementioned article (by Susan Chun) and a discussion on the museum label. Our questions: How can we reinvent the museum label? What should it include? Can it be digital and multi-layered so that summary can lead to in-depth resources if the visitor wants more? Could the wiki label project be a forum where scholars from museums and from universities collaborate to provide a multiplicity of voices that inform and challenge and can this be the point where the online museum intersects with the experience of the physical visitor?

Please look for the Smarthistory Lab initiative by the end of June.

– Beth Harris & Steven Zucker

The following post was written by both Beth Harris and Steven Zucker

Tyler Green in his Modern Art Notes blog, recently wrote two blog posts (here and here) about the Getty’s plan to put together a cross-institutional online collection catalogue:

If everything goes well, the result will be 21st-century collection catalogues on steroids. Anyone with a web connection will be able to overlay x-rays of a painting over the ‘actual’ painting. Or see how curators through the years have changed their opinions on key points about a painting or an artist. Or see how conservators have helped paintings along. Or click from bibliography listings right to articles, or to related paintings in other museums’ collections.

Tyler’s post was also picked up on in the Smithsonian 2.0 blog.

Joan Weinstein, overseeing the project, noted that scholarly opinion and scholarship on any given work of art are constantly changing. What better environment for dealing with that than the web? But more importantly, what does it mean for museums and art historians to openly acknowledge that there are no final answers and that knowledge is developed through process? There are certainly ways the discipline has acknowledged that over the years, but the Collection Catalogue 2.0 seems like a big step forward in exposing processes, disagreements, and creating “conversations” around single works of art, instead of offering a monolithic expert voice (something like we’ve been doing with Smarthistory.org).

“How do you not take what would just be a PDF page online, but totally re-think it for an online environment?” Weinstein said. “How do you track scholarship if it changes all the time? How do you reference something to a certain date if it’s constantly updated?”

Coincidentally, yesterday in Twitter, a small conversation happened about Smarthistory.org that went like this:

And it brought home that what’s valuable about Smarthistory in terms of web resources for art history is not just our conversations, but that we bring together works of art from multiple institutions and places. And it’s true (and something we’ve talked about with Tina Olsen, Deb Howes, Nancy Proctor and others), that it’s so awful for educators to have to sort through the websites of so many different museums to look for good educational content — and this is made more difficult when museums are adding so much new material all the time. I mean, museums are making AMAZING multimedia educational content that teachers everywhere need to enrich what they can do in the classroom. I think it was Nancy who mentioned something about a new application that would scrape this content from the different sites and aggregate it. Boy do we need that.

Its interesting to think about these issues historically. In 1869, William Cullen Bryant delivered a keynote address to the Union League Club proposing the founding of the Metropolitan Museum of Art. In it, he positions the future museum as an strategic expression of New York’s ascendant economic and cultural power as well as a rampart against immigrants and those “dexterous in villainy.” He treats the museum as a territorial device supporting the aspirations of the city and the nation against the old orders of Europe. To a remarkable degree, American museums have largely continued to think in terms of territory and distinctions between those whose voices can be trusted and those whose voices are suspect.

In any case, Collection Catalogue 2.0 (so far: the Getty Museum, the Smithsonian’s Sackler/Freer, SFMOMA, the National Gallery of Art, the Walker, the Art Institute of Chicago, the Tate, the Seattle Art Museum and LACMA) is a great start!

But there’s more. Yesterday in a chat with colleague Chad Laird, he pointed out that it would be good if you knew that a museum’s website was the best source for the highest quality, largest image. Right now, after doing a google image search, educators often check the museum’s site, only to find that a better reproduction exists at the Web Gallery of Art, or a similar site. This points to the extraordinary disconnect in the discipline of art history between the academy and art museums. Between professors and curators. Of course there are specific arrangements and friendships that open doors in both directions but those from museums and universities often do not even attend the same conferences let alone work together to imagine the possibilities afforded by a distributed art history.

What is the museum now anyway? Sure, it’s still the physical place where we safeguard and see original works of art. But perhaps more importantly now, the museum is a distributed institution that can best maintain its authority and fulfill its educational mission by putting all that it has on the web and aggregating it with other institutions. So we can access — on the web — Collection Catalogue 2.0 — the museum of all museums — including the highest resolution images (in different sizes), different scholarly voices, conservation issues — everything. As Tyler discusses, museums are no longer worried that putting material on the web means fewer people will want to see it in person.

Imagine the opportunities…

Two Epiphanies and a Manifesto

January 25th, 2009

Note: This post was co-written by both Beth and Steven:

Maybe this post should begin with the news that I started my new position as Director of Digital Learning at MoMA last week. I couldn’t be more thrilled to be working at this great institution with such great colleagues.

And now the point of this blog post — we confess, we read the Digital Humanities Manifesto, with glee! We’re always suckers for descriptions of the radically new and different face of education that is emerging. This pleasure was sharply contrasted with the disappointment that we felt when we read the much more widely discussed essay, “The Last Professor,” by Stanely Fish in last Sunday’s New York Times Op/Ed section. Here, Fish, writing as curmudgeon of the academy, nostalgically laments the death of an idealized humanities education of yore—an education he imagines nobly separated from practical application and that he sees defiled by for-profit institutions and the rise of a permanent adjunct class. He ends by smugly noting “…I have had a career that would not have been available to me had I entered the world 50 years later. Just lucky, I guess.” He is reacting to and lauding his former student Frank Donoghue’s new book, “The Last Professors: The Corporate University and the Fate of the Humanities.” In his essay, Fish looks only to the past and seems to fear that all change leads to a for-proft, job-focused educational system.

Clearly, the humanities are changing and the university is being challenged to its core; but maybe what will be lost is its insular elitism. Had Fish had more vision, his essay might have noted that the humanities have never been more vibrant and that the very dim view he holds is largely because the cloistered walls of the University block the light. The continued vitality of the humanities is however very apparent to those whose wireless signals breach those walls to connect with and distribute knowledge in ways that are incredibly exciting and give us every reason to think that academic research and teaching are exactly where we want to be now.

Here is the definition of “digital humanities”:
Digital humanities is not a unified field but an array of convergent practices that explore a universe in which print is no longer the exclusive or the normative medium in which knowledge is produced and/or disseminated.

And here are our favorite parts of the manifesto:

Paragraph 11: Among the highest aims of scholarship: entertainment; entertainment as scholarship: a scandal that is now no longer a scandal. To speak to an audience.

Paragraph 13: Redefinition of the contours of the research community once enclosed by university walls. The field of knowledge and expertise far exceeds these confines. There is no containing it within these walls. The challenge: to construct models of knowledge creation/sharing that confront this increasingly distributed reality.

We’ve written earlier about a new model of education where teachers are more accountable to students (no more boring lectures?). With Smarthistory, we’ve tried to be entertaining AND enlightening – using conversation as our tool. We’ve also tried to eschew an authoritative voice in favor of personal, opinionated voices. But we’ve also struggled with how to engage a broader public. We’ve “distributed” smarthistory to dipity, flickr, youtube and vimeo… and we’re working on Facebook now too (with Juliana Kreinik’s help).

This past week, we had two important lessons. I had a twitter account for months, but didn’t “tweet” much. But in the last couple of weeks, when I was home editing alot of videos, I twittered a few times about the videos I was posting on Smarthistory.org. Nothing happened at first, but several days later there was a small explosion of interest — due in part to a few twitterers, the Getty Museum, Shelley Mannion, and CJ, who spread the word around. It was wonderful — we had a twitter epiphany.

Then, the Museum of Modern Art twitterer, one brilliant Victor Samra in the Digital Media and Marketing departments twittered Smarthistory, and the “followers” came rolling in and so did the lovely comments about the site. I look forward to working a lot more with Victor, and with my colleagues in the Education department, and the Digital Media department as well.

The other revelation this week happened with Flickr (readers of our blog know we have been HUGE fans of using Flickr for teaching for years). Here’s Steven’s summary from the Smarthistory page:


One of our Flickr contributors sent me the following: “One point I noticed in the discussion is the location at which Van Gogh painted the potato eaters. In the dialogue it is said that he painted it in a coal mining area in Belgium near the French border. Whereas, received knowledge here in Nuenen is that he painted it in the time he lived here.”

He is absolutely correct. We listened to the podcast and we clearly make an incorrect statement. The Potato Eaters was painted in Nuenen when the artist lived there and we were (unclearly) referring to a period a few years prior when Van Gogh was Borinage. We had been thinking of the impact of the spiritual on his subject in this painting. We are so glad he offered this correction. It is one of the great strengths of social media like Flickr. Here is a great reminder that expertise is broadly distributed. I love our networked world!

The Liberal Arts at an end!? We hardly think so…

Ah…. Flickr….

January 24th, 2009




Contribute to Smarthistory.org

Originally uploaded by nels1

Now remember, we have been using Flickr to teach with for years, and yet — in the last couple of weeks — we’ve been amazed at the power of images from Flickr to enhance the content on the smarthistory site.

Here’s how:

1) The images can show the work of art in its current context. This is something we believe is critical & so very different from the sanitized images students usually see in art history class. Photos of images in context embed art in time and place — and give viewers a sense of what it is like to see and experience the original work.

2) The images can allow us to reflect more broadly on the social experience of seeing works of art in the museum.

3) The images can reveal details or views of the work that help to enrich our understanding and experience of it.

4) The images draw our attention to what viewers are finding interesting about a work of art and the museum experience.

5) The images create a community of interest among those who like to see new media being used in creative ways to make art and art history more accessible. Thanks Nels1!

6) It also means that we really begin to exploit the great potential of the read/write web, Smarthistory can become richer and stronger because of the collective wisdom of its visitors. This is especially compelling in the discipline of art history which too often discounts the knowledge of the non-expert. Here is a perfect example: Beth and I made an introductory video for the period 1848-1907 for Smarthistory that included Van Gogh’s Potato Eaters. In the recording I got ahead of myself and made an error about where the artist was when he painted this wonderful canvas. Soon after we posted the video, I invited a photograph on Flickr to the Smarthistory group and linked it to the page with the video. The photographer, who is a resident of Nuenen, the city where the Potato Eaters was really painted, pointed out my error and I immediately posted the exchange/correction and recognized that we had really just touched on the the true power of social media. Knowledge is widespread and we finally have the means to bring it together. What could be a more exciting enterprise?!


– Beth & Steven

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